Toyota Hybrid Quiz

An informative and tasty brand experience at Brekkie.

1.800+

participants

250+

cookies awarded

months

Created at Brekkie to spotlight the Toyota C-HR and raise awareness of Toyota's innovative hybrid technology, the Toyota Hybrid Quiz gave visitors an experience that was both informative and delicious.

Through a digital platform accessed via QR codes on the tables, participants answered hybrid-technology questions quickly and correctly to win more than 250 cookies from Brekkie.

Running for three months, this interactive project reached more than 1,800 people and successfully introduced Toyota's eco-friendly technology in an enjoyable way.